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How to Use Instagram to Market Your Product/Service

With the announcement of “Buy It” and “Shop Now” buttons along with extending their advertising offering to more brands, Instagram is really ramping up their advertising potential. Not only is...

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Weekly Social Media Roundup: Twitter, Pinterest and Facebook

We have a mixed bag for you this week packed with all the latest social media news! Over the last week Twitter finally launched auto play videos and announced plans...

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Should Large Companies Use Crowd Sourcing Platforms?

Crowd sourcing platforms are still relatively new, even though the service Kickstarter made over a billion dollars last year. These functional applications are still fighting for the attention of the...

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Wendy’s Pretzel Bacon Cheeseburger: The Social Media Marketing Success Story

Life’s too short to be taken seriously, is it not? If you want your customers to remember you, there’s certainly one way to go about it: make them laugh! After...

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What’s The Deal With Vine?

Vine has made a big splash in the world of social media; it is owned by Twitter and has created hundreds of “Vine Stars” since it’s release a little over two...

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Weekly Social Media Roundup Part 1: Twitter and Instagram

The last week has been huge with major announcements and big makeovers on some of your favourite social media platforms! Due to the amount of social media news this week ,...

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Weekly Social Media Roundup Part 2: Gmail, Google Trends, News Lab and Dropbox

Let’s get straight into Part 2 of our weekly social media round up, if you haven’t read part one yet, you can view it here. In this round up we...

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Social Media Is Ruining Television

You know those times when you are sitting on the couch on a late Sunday night, there is light rain outside, you have a bowl of hot pasta and a...

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How Advertising On Instagram Worked For Taco Bell And Chobani

Over the past year and a half, Instagram has concentrated on delivering users and businesses “an advertising experience that feels native to the platform,” as explained in their recent “Instagram...

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Can Social Networks Conquer E-Commerce With “Buy Buttons”?

Social networking sites want to you to move on from just liking, re-blogging, pinning and sharing content and switch to the latest trend of shopping directly on sites with “Buy...

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